ins 买 赞 搜索客户方式不能贪图容易省事

外贸企业业务展开过程之中，搜索客户方式是否得当直接影响着产品销售业绩，因此在这方面一定不能够贪图容易省事，有一些外贸企业工作人员客户搜索过程中，为了能够有效降低时间成本支出，会在各大行业论坛搜索站内潜在用户群体所留下的，而且采集过程之中往往会应用一些软件。

国外这一类型客户采集并不容易，由于数量是非常多的，而且精准度也很高，有很多国内的外贸企业工作人员为了能够有效的降低时间消耗，很少会选择手动在行业论坛之中手动收集客户所留下的联系方式，往往都是采用这一类型的软件，这一类型的付费软件虽然采集的速度快，但需要注意这样一个问题，其中有很多是不具有实效性的，例如很多已经过期，此外也有其他一些问题，例如有些用户留下时，由于手动操作出现错误，后缀填错一个字母或者是多个字母等等，这种情况是非常常见的，但由于采集类型软件对于的格式已经做好设定，所以对于这一类型的是不会采集的，这也就会导致外贸企业工作人员在潜在用户收集时会出现漏洞。

It is not easy to collect foreign customers' e-mail. Due to the large number of e-mail boxes and high accuracy, many staff of domestic foreign trade enterprises rarely choose to manually collect the contact information left by customers in industry forums in order to effectively reduce time consumption. They often use this type of software, Although this type of payment software collects mailboxes quickly, it should pay attention to such a problem. Many mailboxes are not effective. For example, many mailboxes have expired. In addition, there are other problems. For example, when some users leave mailboxes, due to manual operation errors, the mailbox suffix is filled with one letter or multiple letters, etc, This situation is very common, but because the collection type software has set the format of mailbox, this type of mailbox will not be collected, which will also lead to loopholes in the mailbox collection of potential users by the staff of foreign trade enterprises.

关注好客户搜索模式之外，要考虑好怎样和所获得的这一类型潜在客户沟通，有些外贸企业工作人员在和这些新用户沟通过程之中客套话十足，这样的做法并不合适，例如：

Mr. Joseph

Your company is well-known in the enterprise, your company has been in the leading level in the industry, excellent product sales ability, in the southern region of the United States, your company ranks in the top three in the industry, my company has long hoped to have the opportunity to cooperate with your company, this time under the introduction of friends to understand your company's mailbox, hope that Enough to obtain your approval through this correspondence. If we can start business from now on, the products we produce will surely satisfy you.

约瑟夫先生：

贵公司在行业内知名度很高，贵公司一直处于领先水平，产品销售能力出色，美国南部地区贵公司是排在行业前3的著名企业，我公司希望能够有机会和贵公司合作，这次通过朋友介绍获悉贵公司，希望能够通过这封信函往来获得贵公司的关注，此后如能展开业务往来，我方所生产的产品必然能够让贵公司满意。

这样的沟通模式是外贸领域中新人和潜在用户群体沟通时经常会使用的模式，看似非常讨巧，实际上漏洞百出，“This time I got to know your company's mailbox through the introduction of my friend. I hope I can get your company's approval through this letter.”

国内商贸往来中一些有合作关系的企业相互沟通中，谈及一些共同的用户企业沟通联系方式是很常见的，但在涉外贸易往来中出现这种情况的概率是非常低的，国外的多数企业对于自身的企业商业机密都非常关注，一切涉及上下游企业客户关系内容都不会透露出去，而对于供货企业或者是下游企业也有相应的要求，因此如上这种沟通方式很容易被国外企业看穿，不仅无法获得用户，还会适得其反。

Mr. David:

Our company found a technical exchange post you published in the industry forum. I have deep feelings about what you said about the technical problems in the industry. The products sold by our company and some technical requirements in the posts you mentioned are completely consistent. I hope this letter will impress you if you can. In the later stage, your company can cooperate with our company, and I believe that it will have a win-win effect.

大卫先生：

我公司在行业论坛上发现了您发布的技术交流帖子，对您所说的行业技术问题深有感触。我公司销售的产品与您在帖子中提到的一些技术要求完全一致。我希望这封信能给你留下印象。如果贵公司能在后期与我公司合作，相信一定会有双赢的效果。

同样是发掘潜在客户群体，在两相对比之后可以发现后者对比前者的效果要理想更多，找客户渠道固然重要，但在后期阶段和客户的沟通也是异常重要的，资深外贸企业工作人员和客户群体沟通过程中往往会关注到真挚和热情，不会以虚假信息来吸引对方的关注，虽然这种做法有些时候能够成功，但其成功的概率是非常低的，外贸企业工作人员发掘潜在客户群体时一定要真诚，欧美等 对于诚信异常关注，例如我国很多企业之间的业务往来所注重的客套，在国外企业用户看来表现的则是不真诚，因此，和国外客户沟通过程中，一定要考虑到所发布的信息真实可信性，这是能够将潜在用户群体发展成客户的关键技巧。

It is also to explore potential customer groups. After the comparison, it can be found that the latter has more ideal results than the former. Although it is important to find customer channels, it is also very important to communicate with customers in the later stage. Senior foreign trade enterprise staff often pay attention to sincerity and enthusiasm in the communication process with customer groups, and will not attract each other's attention with false information, Although this practice can be successful sometimes, the probability of success is very low. The staff of foreign trade enterprises must be sincere when exploring potential customer groups. Countries such as Europe and the United States pay special attention to integrity. For example, the customer sets that many Chinese enterprises pay attention to in business transactions are not sincere in the eyes of foreign enterprise users. Therefore, In the process of communicating with foreign customers, we must consider the authenticity and credibility of the released information, which is a key skill to develop potential user groups into customers.