Tiktok增粉 Dubsmash被兴趣社区平台Reddit收购,市场份额仅次|TikTok For Business电商客户指导手册|

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因TikTok发展迅速,现在很多跨境客户把TikTok作为 投放平台。但是因不了解TikTok玩法和运营机制导致日消耗不到100美金,甚至不到20美金,那么成单量肯定也特别低,更别说ROI能到1比几。那么如何解决这个情况呢?咱们通过账号端和网站端来综合分析,来帮助广告主解决此种情况。

Due to the rapid development of tiktok, many cross-border customers now take tiktok as their preferred delivery platform. However, due to the ignorance of tiktok's playing method and operation mechanism, the daily consumption is less than $100, or even less than $20, so the unit volume must be very low, let alone the ROI of 1:1. So how to solve this situation? We through the account side and website side to comprehensive analysis, to help advertisers solve this situation.

所以广告组到了什么阶段,算是度过了冷启动?对oCPC广告组来说,20个转换后的转换成本逐渐降低,但同时也会有很大的波动,这个阶段会随着系统的不断学习而稳定地积累数据;当50个转换后趋于稳定时,学习阶段就结束了。


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